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Lafayette College Trademark Licensing Program

Lafayette College's trademark licensing program strives to promote, enhance and elevate the image of the College by authorizing the use of our marks on high-quality, socially-responsible and tasteful merchandise and apparel. The program is administered by the Communications Division and in partnership with the Licensing Resource Group (LRG).

Look for the Label
Officially licensed collegiate products are products that are produced according to the proper Lafayette College licensing procedures. When purchasing Lafayette College merchandise, look for the "Collegiate Licensed Product" label and hologram, which ensures the items you are purchasing have been approved.

Unlicensed or infringing merchandise can be identified in other ways:

  • The item is of poor quality.
  • The images and trademarks used in the product's design are distorted.
  • Trademarks are represented in a distasteful manner.

Any person, organization or corporation wishing to manufacture a product bearing or containing any of the marks of the College, or to provide a service that will use the marks, must enter into a licensing agreement that authorizes such use. Examples of products include giveaways, apparel, uniforms, sports equipment, etc.

Any on-campus department wishing to produce a product bearing any of the marks of the College must utilize a licensed vendor with the assistance of Scott Morse, Director of Athletic Communications & Promotions.

Only officially licensed, approved vendors (licensees) may produce items bearing the College's trademarks or name. Those wishing to become licensed can obtain an application at Along with a completed application, vendors are required to submit product samples, proof of insurance, and a nominal fee.

Once a vendor is licensed, they can access current, accurate Lafayette logos and marks from Trademarx Online, LRG's web-based artwork database. Product designs must be submitted into Trademarx Online for review and approval prior to being produced. Items bearing Lafayette's trademarks without a license may be considered "counterfeit" and subject to all available legal remedies, including seizure of the items. Additionally, licensed vendors who fail to submit designs for pre-production approval may have their license revoked.

A list of Lafayette's licensees is available by visiting, click "Licensing", click "Licensee and Products List" on the right-hand column, locate Lafayette College, and click "view".

For more information, please contact:

Scott D. Morse
Director of Athletic Communications & Promotions, Lafayette College
Phone: (610) 330-5122