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Sherryta Freeman

Director of Athletics

Alma Mater:
Dartmouth '01

1st year

Sherryta  Freeman


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Contact Freeman:
- Email:
- Office: (610) 330-5470

Sherryta Freeman, who has spent more than 15 years as a senior level administrator at Temple, Penn and Dartmouth, began her career as Lafayette's 11th Director of Athletics on Feb. 19, 2018.

Freeman is one of 14 women out of 124 directors of athletics at FCS institutions and one of 38 out of the 347 across Division I. Twelve of those are women of color, including nine at football-playing institutions and six in the FCS.

Prior to coming to Lafayette, Freeman served as the Senior Associate Athletic Director and Senior Woman Administrator at the University of Pennsylvania, where she was the chief of intercollegiate athletics since 2016. She had been tasked with developing and communicating the strategic direction of the program's 33 varsity sports, including budget oversight and personnel decisions. She also oversaw the staffs responsible for compliance, academic services, student development and sports performance along with supervising the individuals charged with execution of the prospective student-athlete admissions and financial aid process.

Freeman worked in multiple roles at Temple University, which competes at the FBS level in football. She was the Senior Associate A.D. from 2011-15, Associate A.D. for Compliance and Student Services from 2007-11 and the Assistant A.D. for Compliance from 2005-07. Freeman was responsible for all matters related to institutional integrity and student-athlete welfare while also supervising select sport programs.

Prior to Temple, Freeman realized her first administrative opportunity at her alma mater, Dartmouth College, serving as the Assistant A.D. for Compliance from Jan. 2004 to Aug 2005. Her appointment at Dartmouth came a month before she completed her master's degree in Sport Management from the University of Massachusetts and followed a six-month stint at Dartmouth as a compliance and event management assistant.

Freeman's first foray into the collegiate athletic administration came at the Ivy League office from 2001-02 when she worked as a public information assistant in Princeton, N.J.

The native of Hillside, N.J. earned her undergraduate degree in Environmental Studies with a minor in African and African American Studies from Dartmouth in 2001. She was a four-year varsity letterwinner in basketball and a member of two Ivy League championship teams which secured NCAA Tournament appearances in 1999 and 2000.